Digital Activations

Speak boldly, aim accurately

A product launch, an anniversary to celebrate, a product line to relaunch? Often a great reason to design a specific activation, a mini-campaign that leverages the full digital arsenal to reach your audiences, engage them, and convert them.

Kevin

A Consistent Message Across the Funnel to Maximize Your Impact

We build a tailor-made, multi-skilled team for you — copywriters, art directors, designers, developers, audio producers, and more — to ensure your activation is consistent in both visual and editorial expression across the entire user journey.
From awareness assets on social media, to event-specific landing pages and CRM email sequences, maintaining a coherent tone of voice is key to creating seamless and effective experiences.

Grow Your First-Party Data for Better ROI

One of the primary goals of our digital activations is to help clients grow their first-party audiences, reducing their reliance on social platforms and third-party data.
In doing so, we help transform your brand into a media channel capable of building direct, lasting relationships with its audience.
(See our [brand content expertise] – insert link.)

React to Trends and News to Stand Out

A digital activation often resonates best when tied to a current trend (like ChatGPT, voice notes, or TikTok music), a seasonal moment (April Fool’s Day, Valentine’s Day), or occasionally, a major news story.
The key is to avoid jumping on the bandwagon — or to do it with a healthy dose of self-awareness and creativity.
Our experts help you identify the right opportunities to engage… and steer clear of the wrong ones.